SMM Strategy & Management — build a social engine that compounds
This is your social media creation, where you can find a clear understanding of yourvision and mission, audience segments, brand voice,content calendar, content plan, and visual concept all in one place.
Creatives & Visuals
Strategy (one‑off / half‑year)
- Audit (channels, audience, competitors)
- Brand voice & tone, personas & JTBD
- Content plan, channel mix, creative directions
- Format system, editorial cadence, measurement plan
- Approval flow
Deliverable: strategy deck + 30/60/90‑day roadmap.
Management (monthly)
- Monthly content plan, copy & design
- Stories/carousels/reels, UGC sourcing
- Publishing, community management
- Light paid support (boosts/spark)
- Weekly reporting
Outcome: consistent output, growing community, measurable action.
Visual of strategy clients
Case studies
Food & Beverage
Gaderia — Cold-Pressed Juices
Built SMM from zero and launched Meta ads + influencer/UG content engine. ROAS 5.09; retail purchase cost $0.98-$1.12 (AOV $10.3).
B2B Office Facilities
Ecosoft — Water Dispensers UA
First market push for the dispenser line via Meta lead gen. 70+ deals in 6 months; avg cost per deal ≈ $90.
Real Estate
Dallas Blanton Realty — Buyer Leads
Lead-gated presentations for Condos/Lofts/Houses inside Meta forms. 805 leads over summer at ~$5 CPL (best $3.4, down from $19).
Architecture Visualization
SpectrumVis — ArchViz Growth
1.5-year Meta + Google program with strict creative craft. 1,000+ leads at $15-$17 CPL; powerful retargeting and workflow handoff.
Food & Beverage
Gaderia — Cold-Pressed Juices
Built SMM from zero and launched Meta ads + influencer/UG content engine. ROAS 5.09; retail purchase cost $0.98-$1.12 (AOV $10.3).
B2B Office Facilities
Ecosoft — Water Dispensers UA
First market push for the dispenser line via Meta lead gen. 70+ deals in 6 months; avg cost per deal ≈ $90.
Real Estate
Dallas Blanton Realty — Buyer Leads
Lead-gated presentations for Condos/Lofts/Houses inside Meta forms. 805 leads over summer at ~$5 CPL (best $3.4, down from $19).
Architecture Visualization
SpectrumVis — ArchViz Growth
1.5-year Meta + Google program with strict creative craft. 1,000+ leads at $15-$17 CPL; powerful retargeting and workflow handoff.
FAQ
Strategy vs. Management?
Strategy = foundation; Management = ongoing engine (can start with Strategy, then move to Management).
Do you handle production?
Yes — copy/design/video + UGC sourcing/briefs.
Do you reply to comments/DMs?
Comments — yes (agreed moderation window, business hours 5/7). DMs — no.
Paid boosts?
Yes (light support; as a separate budget if needed).
How do we approve posts?
Calendar → chat comments → final files in Drive → ✅ approve in chat.
What do you need from us?
Brief, call, debrief, access, brand guide, references, contact person.
When do we see pricing?
Scope-based, fixed quote within 24h after our meeting and brief discovery.
What's included
- Strategy: audit, positioning, brand voice, content pillars, roadmap
- Calendars: monthly schedule, copy & design
- Production: stories/carousels/reels, UGC sourcing & briefs, edits
- Amplification: light paid boosts
- Reporting: weekly snapshot + monthly/quarterly review
SLA note: scope-based, fixed quote within 24h after our meeting and brief discovery.